Empowering Growth Through Smart Investments
At HaNa Holdings, we invest in high-potential businesses across industries — from innovative tech startups to proven retail brands. Our mission is to create long-term value through strategic guidance, financial strength, and operational excellence.
+
Years of Expertise
+
Partners & Clients
%
Portfolio Growth Success Rate
Strategic Investments with Impact
HaNa Holdings is a Germany-based investment group focused on building resilient businesses through long-term capital, operational support, and visionary leadership.
We partner with both emerging and established ventures in industries such as software, retail, and trading. Our investment philosophy combines financial discipline with entrepreneurial thinking — turning potential into performance.
Business Growth
We accelerate growth for companies ready to scale with capital, strategy, and hands-on support.
Innovative Solutions
From digital platforms to consumer brands, we embrace innovation as a driver of long-term success.
Expert Team
Our cross-industry expertise and network empower partners to navigate challenges and seize opportunities.
Proven Results
We’ve helped portfolio companies achieve strong returns, operational efficiency, and sustainable growth.
Our Goals
Guided by Purpose. Driven by Results.
At HaNa Holdings, our goals are rooted in creating sustainable value — for our portfolio companies, partners, and communities.
We believe investment is more than capital. It’s about strategic alignment, long-term partnerships, and a commitment to operational excellence. These goals guide every decision we make.
Empower Innovation
We aim to support businesses that challenge the norm and create market-defining solutions across industries.
Deliver Scalable Growth
Our investments are designed to help companies scale responsibly, efficiently, and with a strong foundation.
Build Long-Term Value
We focus on sustainable success, not short-term wins — investing with patience, purpose, and performance in mind.
Lead with Integrity
Ethics, transparency, and accountability are central to how we operate and who we partner with.
%
Client Satisfaction
+
Projects Backed
+
Industry Recognitions
+
Cities Impacted
Our Projects
smart software e.K
A cutting-edge IT company delivering tailored software solutions to SMEs and startups. Focused on automation, cloud services, and enterprise integration, smart software e.K helps businesses streamline their digital operations and boost efficiency.
smart traders gmbh
A dynamic retail and logistics enterprise managing product sourcing, wholesale distribution, and online commerce. smart traders gmbh connects global supply chains with local markets across Europe through technology-driven operations.
BackWerk Franchise
A proud franchise partner of BackWerk, one of Germany’s leading self-service bakery chains. Our stores offer fresh, affordable, and high-quality snacks in high-footfall locations, combining operational excellence with warm customer service.
Interested in Collaborating?
We’re always looking for like-minded partners and opportunities. Let’s build something impactful together.
Contact UsContact
Contact Information
Feel free to reach out with any questions about our investments
Phone:
+49 176 45798648
Address:
Heinrich-Heine Straße
79117, Freiburg im Breisgau